The S.T.D Lab

Using Story, Technology and Design to create the most contagious and viral phenomenon on the internet.

8/19
2009

  • 11.4 % of content shared online falls into “other.” In other words, there is more sharing on porn sites than the 10.8 % on twitter. Why can’t they call it what it is? “Other” is so deeming to all those young actresses with big dreams.

  • 11.4 % of content shared online falls into “other.” In other words, there is more sharing on porn sites than the 10.8 % on twitter. Why can’t they call it what it is? “Other” is so deeming to all those young actresses with big dreams.

  • And now we pause for a public service announcement from Mr. T

8/18
2009

  • Yves Behar just launched an environmentally friendly underwear line. It’s possibly the ugliest thing we’ve ever seen. If for some godforesaken reason you end up wearing these, I hope your girlfriend finds saving the rainforest sexy because these boxers aren’t going to keep it moist. They’ve got a great story. Great technology. But Yves! How the F* do you forget about design? http://wearpact.com/

  • Yves Behar just launched an environmentally friendly underwear line. It’s possibly the ugliest thing we’ve ever seen. If for some godforesaken reason you end up wearing these, I hope your girlfriend finds saving the rainforest sexy because these boxers aren’t going to keep it moist. They’ve got a great story. Great technology. But Yves! How the F* do you forget about design?

    http://wearpact.com/

  • Normally we never post videos with more than 100k views because STD Lab leads and never follows, but this is an exception. This young man deserves an oscar. Best performance we’ve seen on the internet this year. Pause at 1:11 and just think for a second. Hally Berry in Monster’s Ball? I smell awards.

8/14
2009

  • While S.T.D Lab focuses primarilly on the three pillars of story, technology and design, we also understand the value music has in the viral process. “Combination Pizza Hut and Taco Bell” is one of those rare songs that just makes you stop and think.

8/13
2009

  • Kenny Powers is arguebly the best orator in the world. If he opened an ad agency it would surely be the epicenter of all viral storytelling.

8/12
2009

  • The perfect mix of story, technology and design makes magic…like this video from Major Lazer. Go ahead and do the dance.

  • 40% of Tweets are Pointless Babble

    According to the experts, there are officially 6 different types of tweets:

    1.News

    2.Spam

    3.Self-promotion

    4.Pointless babble

    5.Conversation

    6.Pass-along value.

    The experts have said that over 40% of all tweets fall into category 4, “Pointless Babble.” But seriously, who are these doucebags to judge Kim Kardashian and say that her tweets about going to the gym and using a sexy spray tan are pointless babble? I mean seriously, do they actually think about what she says? Next they are going to say they have more followers than Asthon Kutcher? I bet they’ve never gotten laid.

8/8
2009

  • Perfect Formula For A Viral Video + Script to Prove it.

    We’ve been doing extensive research at the STD Lab on what really makes the perfect viral video. After intense focus groups and quantitative and qualitative analysis we’ve finally found a formula to explain viral success. It goes like this: sex, children, animals, voyeurism, shock and absurd humor.

    After understanding this list we have devised a system to weigh the importance of each element and have created a video narrative that we firmly believe will become the greatest viral video ever made.

    We have decided to make the script public and ask your help to raise $50,000 to produce it. Please read the story below and do the right thing…donate to see this video become a reality.

    :90 “The Under-Age Kitten Contest”

    Open on two kittens playing next to a child who is asleep on a couch. The video is shot handheld by someone who is giggling. Seemingly a slightly older sibling of the sleeping child. In the background porn noise comes on. The camera looks around in POV then turns back to the kittens. They are now having sex against the sleeping child. The twist… they are doing it doggy style to a Snoop Dogg song that’s come on during the porn. The kittens start going at it really hard and suddenly the kid wakes up. He grabs a kitten and throws it off of him. But because the kittens were having sex the other is stuck inside of it and goes flying with it onto the floor. The kid looks down at the kittens in complete disbelief and looks up at his sibling with the camera and starts crying. Immediately the sibling starts laughing uncontrollably. The camera is accidently turned down and we see the kittens going at it in the corner of the frame while the younger child keeps crying and the older sibling laughs louder and louder. Cut to black.

8/6
2009

  • Michael Jackson Rises From Dead, Causes Social Media Meltdown

    TMZ has reported that Michael Jackson has risen from the dead and is taking over Facebook and Twitter to show the world that he is the true media saviour. They are reporting that a Michael Jackson avatar has also launched a vicious attack on Second Life. Many argue the validity of whether or not Jesus really rose from the dead 2000 years ago, but who can deny what’s happening right now? TMZ wows us once again.

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